Senior management buy-in is imperative for corporate sustainability
initiatives to be effective. CFOs, however, tend to be more concerned
about quarterly profits than their company's sustainability programs.
Not so at UPS, where Kurt Kuehn looks at long-term strategic growth and
the role sustainability plays in financial stability.
Executives from Apple, Google, Twitter and other leading technology companies have signed a pledge to spend a year lending their management expertise to nonprofit groups, reports The Wall Street Journal.
After a year of cuts, most companies plan to hold steady in 2010, according to a
Chronicle of Philanthropy study that finds many companies instead are stepping
up volunteer programs to help cash-strapped charities.
Corporate donations, including in-kind products and services, increased by 5.5 percent during 2009, despite a 3.6 percent decline in overall U.S. charitable giving, according to a highly regarded study.
Executives from Apple, Google, Twitter and other leading technology companies have signed a pledge to spend a year lending their management expertise to nonprofit groups, reports The Wall Street Journal.
Moms and Millennials are the most likely Americans to buy products that benefit a cause, according to a new survey by the Boston marketing firm Cone.
After a year of cuts, most companies plan to hold steady in 2010, according to a
Chronicle of Philanthropy study that finds many companies instead are stepping
up volunteer programs to help cash-strapped charities.
