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Public Affairs Council

Senior Writer

Blue Shield of California is currently seeking a Senior Writer to join our Corporate Communications team located in San Francisco, CA.  Reporting to the Director of Corporate Communications, this position plays a critical strategic communications role in explaining the work of the company's business units to external audiences.

The Sr. Writer will play a dual role, advising the company's business leaders about communicating critical reputational opportunities and risks while creating and distributing written material for stakeholders about a wide range of subjects. The successful candidate will serve as a cross-department knowledge manager, coordinating and developing enterprise-wide communications while maintaining consistent messaging to all audiences across multiple departments.

If you are interested, please send me your resume and the best number/time to speak with you. Feel free to forward my contact information if you know of anyone who might be interested in these jobs.

Responsibilities:
Write and edit material intended for use with external audiences including customers, business partners, media, employers, brokers, providers and members.  Write talking points, background documents, press releases, speeches, magazine articles, Q&A documents, op-eds, PowerPoint presentations, letters to external constituents, phone scripts and related materials.

Strategize with business leaders to help successfully communicate their messages and navigate PR issues. 

Conduct detailed research and interviews to gather background information for creating final documents.

Help pitch articles and news stories to reporters and editors.

Share and help implement best practices across teams.

Requirements:
Bachelor's degree and a minimum of six years of communications experience.

Outstanding verbal and written communications skills.

Journalism experience is required.

Must be familiar with healthcare trends and have a good understanding of public relations strategies.

Comfortable translating complex concepts such as medical or financial information into clear, succinct copy.

Able to juggle a diverse roster of projects at the same time, and to manage these projects from inception through delivery.

A track record of identifying communication-improvement opportunities and taking action to positively impact key metrics.

Ability to think strategically to create and implement plans that drive results.

Healthcare communications experience in either a top corporate, PR agency, or medical institution environment a plus, but not required. 

To Apply, click here:

https://recruiter.kenexa.com/blueshieldca/cc/CCJobDetailAction.ss?command=CCViewDetail&job_REQUISITION_NUMBER=46685&ccid=bupJEdUjsTs=


SOURCE: PUBLIC AFFAIRS COUNCIL 05/12/10