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Public Affairs Council

Webinar: Lost in Translation? Beyond Language Differences: Managing Intercultural Communication in International Business

This complimentary event is only open to members of the International Network, a best practices and idea sharing forum for members of the Public Affairs Council. If you are not currently a member of the International Network, you will be added upon registration.

June 29, 2010
2:00 pm - 3:00 pm EDT
Register

Are your key messages understood in one market but not another?  Does your company communicate its values across borders?  Is your team simultaneously global and local? 

Being successful in foreign markets means bridging culture gaps and engaging effectively with very diverse stakeholders, internally and externally.  However, managing the intercultural communication process presents its own complex and thought-provoking challenges, which are often overlooked.

Relevant for public affairs professionals at all levels, this webinar goes beyond the "obvious" differences in language and cultural etiquette and addresses the deeper values you must recognize and accommodate when communicating across cultures about leadership, teamwork, advocacy, staffing and managing relationships.

Effectively managing cultural differences can turn them into competitive advantages in the global marketplace.

Featuring:

Dr. Gary Weaver

Professor and Executive Director

Intercultural Management Institute / School of International Service, American University

Each year, Dr. Weaver gives more than 100 keynote lectures to government agencies, professional organizations and business groups worldwide. His topics include working in a multicultural workforce, culture shock, cross-cultural negotiation and conflict resolution.

Participate from Anywhere: 

Web-based seminars let you participate from your office, or anywhere you have access to the Internet. Simply follow the link provided in your final confirmation to join the meeting when it begins. You will also be able to ask the presenters questions.

Members may also attend the webinar live at the Council office in Washington, DC.  


Register Today!

If you have any questions about registration, please contact Lauren Tyler at (202) 721-0913.

 If you have any questions about content, please contact Ashley Mancheni at (202) 721-0911.