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Public Affairs Council

Public Affairs Training Seminar

June 18-19, 2012 - The University Club - Washington, D.C.


Pulling it all together: Coordinating your public affairs team 


Public affairs departments are becoming more integrated, focused and important with each passing year. The Public Affairs Training Seminar will help you be a leader in your organization by providing:

  • Best practices for each public affairs function
  • Strategies for managing an integrated public affairs department
  • Tools to improve internal and external communication
  • Insights for motivating employees
  • Networking with leaders facing similar challenges
  • Opportunities to cross-train your team
     

 

Training Sessions on Every Aspect of Public Affairs 

Each training session couples nationally recognized experts with seasoned executives. Each topic covers best practices for a specific function, examines how to integrate that function into broader public affairs goals and focuses on how to communicate those initiatives to key stakeholders. Sessions include:

  • Direct Lobbying at the Federal and State Levels
  • Making the Most of Associations and Coalitions
  • The Rise of Grassroots
  • Effective PAC Fundraising and Management
  • Modern Media Relations
  • Corporate Social Responsibility
  • Successful Issues Management
  • Measuring the Impact of Public Affairs

Great for Teams!
This event is great for team cross-training.
Get your team on the same page by giving them the same training.
We offer discounts for multiple registrations.


"Excellent! Great content and very well organized!"  
- Robin Brown, Vice President, Government Affairs and External Relations, Corn Products International 

Rikki D. Amos
Associate Director
Political Involvement Programs
202.721.0906 | email